Is Mumuso cruelty-free?

Is Mumuso cruelty-free?

A year or more ago Mumuso opened in Malta. I had quickly visited during my last month’s visit to Malta and everything was cute and attractive. One thing I noticed that they stocked are cosmetics and I wondered if their cosmetics are cruelty-free. So last week I researched more about Mumuso and found out it is a fake Korean brand based in Mainland China. During my research, I have discovered that Koreans don’t seem to like Mumuso and that Mumuso is operating in Korea illegally. By now you might have already assumed Mumuso’s cruelty-free status. However, let us check in more detail.

Does Mumuso test on animals?

No information is yet available on whether Mumuso tests on animals.

Is Mumuso owned by a parent that is not cruelty-free?

Mumuso seems to be owned by the brand ACOBRAND. However again no information is shared about whether they test on animals, etc.

Is Mumuso certified cruelty-free?

Mumuso is not certified cruelty-free.

Is Mumuso cruelty-free?

My answer is that Mumuso is not cruelty-free, let’s see why.

Does Mumuso sell in Mainland China?

Mumuso is a Chinese brand acting as a Korean brand, with over 600 stores in China and overseas. So yes, Mumuso sells in Mainland China.

Are Mumuso products in Mainland China are cosmetics?

Mumuso is not a cosmetics brand. However, they do have some cosmetics. I went to check if their China website list any cosmetics, and yes it does. This means that Mumuso sells cosmetics in Mainland China.

Is Mumuso vegan?

Since we already saw that Mumuso is not cruelty-free, I don’t think it would be relevant to know whether their products are vegan. Also since they did not disclose their animal testing policy, I will doubt they are aware of veganism.

Which brands should I support instead?

If you are looking for a brand who is serious about its anti-animal-testing policy. Check my list of brands that are against animal testing.

Source: Mumuso Mainland China Website and Mumuso’s Korean Court Issue as at 8.11.2020


(a.k.a. Fiona Henschel) Malta-born blogger. I have been blogging during these last 6 years on my cruelty-free lifestyle including recipes, beauty and makeup products that I discover, receive, buy and try.