Is Head & Shoulders cruelty-free in 2021?

Is Head & Shoulders cruelty-free?

Whenever one has dandruff or itch on one’s scalp, most of the time people suggest Head & Shoulders. Since I seem to have both, I was many times suggested this brand. However, it never worked on my scalp. Maybe it’s not meant for my condition. I am partially relieved that it does not work on my scalp as I would not want to depend on a brand that is not cruelty-free.

Does Head & Shoulders test on animals?

  • “We have not tested a finished product on animals in over a decade.”
    This means that Head & Shoulders don’t test on animals. However, we can’t say confirm whether or not it is cruelty-free until we go through the rest of the questions.

Is Head & Shoulders owned by a parent that is not cruelty-free?

Head & Shoulders is owned by Procter & Gamble (P&G). PETA lists Procter & Gamble as an animal testing brand.

Is Head & Shoulders certified cruelty-free?

Although we read that Head & Shoulders does not test on animals, the same as it does for its parent company, PETA lists Head & Shoulders as an animal testing brand. So Head & Shoulders is not certified cruelty-free.

Is Head & Shoulders cruelty-free?

PETA already gave us the answer to whether Head & Shoulders is cruelty-free. We could stop here and say that Head & Shoulders is not cruelty-free. In case you want to have a taste of why it is not cruelty-free, let’s answer the next question.

Does Head & Shoulders sell in Mainland China?

On their official website, I switched the website to China and found their China landing page containing their Chinese company registration number. So yes, unfortunately, Head & Shoulders sell in Mainland China. However, not all brands that sell in China are not cruelty-free nowadays. There are ways to sell in Mainland China and avoid the animal testing requirement. Since PETA claims that Head & Shoulders are testing on animals, it means most of the time that Head & Shoulders did not avoid the animal testing requirements set by the authorities in Mainland China.

Which brands should I support instead?

If you are looking for a brand who is serious about their anti-animal-testing policy. Check my list of brands that are against animal testing.

Source: Head & Shoulders Animal Testing Policy and Mainland China Website as at 22.3.2020 


(a.k.a. Fiona Henschel) Malta-born blogger. I have been blogging during these last 6 years on my cruelty-free lifestyle including recipes, beauty and makeup products that I discover, receive, buy and try.