Is Kérastase cruelty-free?

Is Kérastase cruelty-free?

Kérastase’s product packaging always reminded me of L’Oréal’s supermarket hair products. I had a feeling they were owned by L’Oréal. However, I had to check as it could be a L’Oréal cruelty-free alternative. As suspected Kérastase is owned by L’Oréal and their animal testing policy is just as bad.

Does Kérastase test on animals?

  • “We are happy to confirm that the L’Oréal group of companies, which includes Lancôme, Redken, Garnier, Ralph Lauren, Giorgio Armani, Biotherm, Kérastase, and Vichy, as well as L’Oréal, has carried out no animal testing since 1989 on the entire range of its products.”
    So Kérastase just like L’Oréal and some of its brands haven’t tested on animals since 1989. This means that Kérastase does not test on animals. However, we are not ready as this rarely means that a brand is cruelty-free. We have to dig deeper.

Is Kérastase owned by a parent that is not cruelty-free?

As we read earlier, Kérastase is owned by L’Oréal. PETA lists L’Oréal as an animal testing brand.

Is Kérastase certified cruelty-free?

On the contrary, PETA lists Kérastase as an animal testing brand.

Is Kérastase cruelty-free?

We can decide to not dig deeper as we already found out that Kérastase is not cruelty-free. However, since I managed to find out why, let us continue digging.

Does Kérastase sell in Mainland China?

Yes, the international Kérastase has Mainland China in its list of countries and the same as Henkel’s Schwartzkopf, they sell on a Chinese multi-vendor shop called Tmall.

Are Kérastase products in Mainland China are cosmetics?

As we know Kérastase, sell hair products. Hair products are considered as cosmetics in China, so yes Kérastase is selling cosmetics in Mainland China.

Which brands should I support instead?

If you are looking for a brand who is serious about its anti-animal-testing policy. Check my list of brands that are against animal testing.

Source: Kérastase Animal Testing Policy and Mainland China Shop as at 29.3.2020 


(a.k.a. Fiona Vella) Malta-born blogger. I have been blogging during these last 6 years on my cruelty-free lifestyle including recipes, beauty and makeup products that I discover, receive, buy and try.