Is Veet cruelty-free or vegan in 2021?

Is Veet cruelty-free?

Since day one of my cruelty-free lifestyle, I have noticed that cruelty-free hair removal products are not yet common. The only brand of hair removal products I know of is Veet and since day one of my cruelty-free lifestyle, I knew already that it is not cruelty-free. So since then, it is either shaving with razors, waxing at beauty salons as they are grey area brands or laser hair removal at Estetika for me. Today I will be explaining why I haven’t used Veet these last 10 years.

Does Veet test on animals?

Could not find any information on their website on whether Veet tests on animals or not.

Is Veet owned by a parent that is not cruelty-free?

Veet is owned by Reckitt Benckiser. PETA claims that Reckitt Benckiser is not cruelty-free.

Is Veet certified cruelty-free?

Quite the opposite really, PETA claims that Veet is not cruelty-free. This also means that Veet is not certified cruelty-free.

Is Veet cruelty-free?

My answer is that Veet is not cruelty-free.

Does Veet sell in Mainland China?

As I live in Germany, I got redirected to their German website. From there I found a country selector and could find both China and Hong Kong (China) in the list. Hong Kong is safe as it is not part of Mainland China and they banned animal testing. However, China is not, it refers to Mainland China. Animal testing is still required for special-use cosmetics. If I am not mistaken hair removal products are considered special-use cosmetics. So yes, Veet sells cosmetics in Mainland China and they are probably not cruelty-free because they had to have their products tested on animals to be able to sell in China.

Is Veet vegan?

Since we already saw that Veet is not cruelty-free, I don’t think it would be relevant to know whether their products are vegan. However, since there are those who might not trust my research, I can say that Veet is not vegan. Maybe they have some vegan products, but I wouldn’t be looking into it.

Which brands should I support instead?

I have recently found a certified cruelty-free brand of hair removal products. Unfortunately, it is not available in Malta. However, it can be shipped to every European country including Malta. If you are interested in trying it out, find Nad’s products on my cruelty-free catalogue.

Source: Veet Mainland China Website at 4.10.2020 


(a.k.a. Fiona Henschel) Malta-born blogger. I have been blogging during these last 6 years on my cruelty-free lifestyle including recipes, beauty and makeup products that I discover, receive, buy and try.